It was three years ago that we first got a call from TJX regarding a project they were hoping to get off the ground. They had just moved into a new home office just outside of Toronto and they wanted a film that showcased the many features of the space.

Now TJX is no small enterprise by any means — they’re the parent company to Marshalls, Winners, and HomeSense. So while our first thought was that they would want a very corporate-style video with zero narrative, we were delighted to hear our contact at TJX say, “we came to you because we want to tell a story”. At that moment, we knew this was a different kind of project.